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Navigation: Weblog / Blog article: The Google Story

The Google Story

Posted by marymcknight On November - 7 - 2009

I love viral videos especially when they center on a brand. It’s particularly hard to achieve the right balance of kitschy, cute, educational, but Google brought it with “The Google Story”

Page and BrinThere are few brands that have been truly able to pull off corporate viral videos but hat tip to Microsoft, Google, Evian and Jet Blue. This simple Google video hit the top of the Viral Video Charts and relates an important message – Google has a great PR story, they have a track record of success and are a brand you can trust for innovation.

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Marketing, Social Networking, Viral Marketing

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About Mary McKnight

I am the only bimbo Harvard ever graduated and I teach cool. No, seriously, I have worked with Warner Bros. Feature Films, an EMI Distributed Record label and premier luxury magazine publisher, Haute Living. I love working with personalities and consumer brands and always challenge myself to think outside the box and bring unique marketing campaign strategies to the table.

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